Website Discovery Questionnaire

1. Business Overview

Please describe your business in your own words:

Who is your ideal customer or client?

What makes your business different from others in your industry?

2. Goals & Motivations

What motivated you to consider a new website/changes to your website at this time?

What are the top three outcomes you would like your website to achieve?

How would you measure success 12 months after your new site is live?

3. Current Situation

Do you currently have a website?

If yes, what do you like about it?

What frustrates you about it?

How are you currently generating enquiries or sales online?

4. Priorities & Challenges

Please rank the following in order of importance (drag or use arrows):

1
Increasing enquiries/leads
2
Boosting online sales
3
Enhancing brand credibility and trust
4
Strengthening professional appearance
5
Streamlining processes (bookings, payments, forms, etc.)

What is your biggest challenge with your marketing or online presence right now?

5. Practical Considerations

Do you already have branding (logo, colours, etc.) in place?

Will you provide content (text and images), or would you like support with this?

Do you have a budget range in mind for this project?

6. Final Thoughts

If you could have your ideal website, what would it do for your business?

Is there anything else you would like me to know before our meeting?